According to the Customer Satisfaction Index (CSISG) gathered by the Institute of Service Excellence at SMU, Singapore's satisfaction index rose to 69.9-points (on a 0 to 100 scale), a significant* 0.88-point (+1.3%) increase from 2011. This is the second year running the index has shown a significant improvement and represents a record high since the CSISG started tracking Singapore’s customer satisfaction levels in 2007. In 2011, the CSISG rose to 69.1 from 67.2 in the previous year.

The survey also found out that three of the nine measured industry sectors registered significant improvements year-on-year. These were, in order of improvement, the healthcare, finance & insurance, and info-communications sectors, respectively.