No love without familiarity
SMU undergraduate Liyana Wong Yoke Lin is a participant of the University’s Office of Global Learning (OGL) which helps students familiarise…
Nurturing leaders of the future through Peter Tan PTO Endowed Bursary
Mr Peter Tan Shou Yi, in partnership with SMU, has established a $1 million “PETER TAN PTO Endowed Bursary” to provide ten bursaries worth $6000 each…
Asian business leaders discuss effective innovation and growth strategies
A group of thought leaders consisting of industry practitioners and SMU faculty members gathered together on 18 and 19 March 2014 to discuss…
SMU Internal Research Grant Awarded Projects
With a strong commitment to support the research activities in SMU, the University provides funding to faculty members via internal research grant…
Singapore’s Customer Satisfaction Reaches Record High
[Singapore, 28 March 2013 (Friday)] – The Institute of Service Excellence at the Singapore Management University (ISES) (卓越服务研究院) released the 2013…
Generous Giving Helps Firms Get Ahead
SMU Associate Professor Wang Heli’s research shows that companies should pay more attention to corporate social responsibility as it benefits them…
The Science Behind Consumer Choice
SMU Assistant Professor Jane Wang uses her background in economics and psychology to answer how the choices and tradeoffs we make affect our…
Singapore Airlines’ branding of its low-cost carrier
FT.com published a case study by SMU Adjunct Professor Willem Smit and SMU Senior Case Writer Christopher Dula. The study explores the strategy…
Strengthening civil society in Singapore
In a commentary, Singapore Environment Council Executive Director Jose Raymond cited SMU’s Master in Tri-Sector Collaboration as one of the two…
Daring to Dream
To be able to work on a real life campaign while still in school (and declare it a success!) could be a really fulfilling experience, as a group of…