Live FB chats, not just open houses

SMU will be introducing a series of live chats on Facebook (FB) later this month for prospective students to interact with its deans and undergraduates. Besides a two-day open house this weekend, SMU also runs half-day immersion camps for those interested in Accountancy and Information Systems Management, allowing them to learn about the programmes through various activities such as games. SMU Vice President of Corporate Communications and Marketing Mr Alan Goh said: "The notion of promoting a university in the traditional way needs to change. The new age and new rage lie in engaging prospective students and their parents intimately."

Source
The Straits Times