The CEO Forum, a robust and vibrant body of top corporate honchos in the city, was re-activated at a workshop on ‘Innovation and Entrepreneurship’ conducted by the Singapore Management University and the Indian Institute of Management (IIM Lucknow). The workshop was attended by 30 top management professionals from Lucknow. SMU Provost and Deputy President (Academic Affairs), Professor Rajendra Srivastava, emphasised on the value of technology in driving innovations and elaborated on appropriate business models and leveraging brand platforms for innovations. SMU’s Professor Thomas Menkhoff, Professor Desai Arcot Narasimhalu and Professor Srinivas K Reddy also spoke at the workshop.