SMU final year undergraduates George Chen, Bryanmaguire Chia and Lee Pei Zhi are the trio behind tech start-up Sageby that focuses on developing a system that allows consumers to trim their shopping or dining bills by redeeming credits earned for filling in market surveys on their phones as they queue to pay. These undergraduates shared how they grew the seed of an idea; devoted their time and energy to sharpening the sales pitch and winning merchants over; and aim to become the next Groupon with a South-east Asian presence.
The Business Times