Earth hour = Happy hour
Organisations in Singapore, including SMU, are participating in a world effort to observe Earth Hour. Fortune telling, palm-reading and star gazing…
Project Royal Flush
Project Royal Flush, a team of first-year undergraduates from SMU came up with an unusual campaign idea for their Leadership and Teambuilding course…
SMU launches integrated drive to boost credentials
Director of the Office of Undergraduate Admissions Alan Goh speaks on the SMU branding and the strategic move towards harnessing new media to market…
SMU launches admission push
SMU has launched a Y&R-created campaign for its ongoing admissions season. Alan Goh, Director of the Office of Undergraduate Admissions (OUA)…
Time to start a small business?
For business ideas that involve innovation and have potential for success in the international markets, SEEDS (Startup Enterprise Development Scheme…
Creative Commons: A License to Share
SMU assistant professor of law Warren Chik, who is a member of the Creative Commons Singapore team that collaborates closely with Centre for Asia…
Asian Brand Biography
Tsingtao beer has become the national pride of China. But with the onslaught of foreign imports and other local beers, how will this brand stand up…
Sharpening the supply chain
Global economics uncertainty is forcing manufacturers and supply chain managers to adjust to a growing number of variables. [Article contributed by…
Will work for free
With the tight job market, undergraduates are more willing to consider unpaid internships in a bid to land a good job. SMU students can tap free…
Police to get more effective powers for public order
Police to get more effective powers for public order