The Medallion is the latest and most prestigious award of GEMS Up, the national campaign to boost service standards which is led by five agencies: the Institute of Service Excellence at the Singapore Management University (ISES), Spring Singapore, the Singapore Tourism Board, the Singapore Workforce Development Agency and the National Trades Union Congress. Changi Airport Group received the Singapore Service Medallion for organisations while Edwin Teo, a salesperson at local SME Atlas Sound and Vision, received the Medallion for individuals.
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